Your driving data exchange
Imagine if simply humming along the road in your car would suddenly prove more valuable than just getting you from A to B.
And what if doing so could help you get real benefits from stakeholders such as insurance companies, car manufacturers, tax authorities and mechanics? Wouldn’t you like to just pay the premium, taxes and bills that fit your driving habits and outlet of pollution – instead of being boxed and categorized with a lot of other people who may drive more recklessly and polluting a lot more?
At Wruum we believe that it is our finest job to help you collect and analyze you driving data and in effect turning it into commodities that you can exchange with other stakeholders – turning your driving data into concrete benefits for you.
How about exchanging a selection of your driving data for e.g lower premium with just a few clicks in your browser? Or perhaps paying a lower environmental tax than the average if you actually drive in an environmentally friendly way? Or how about letting some of your data enter into a large pool of data which is sent back to the car manufacturers, enabling them to gain insight into general driving patterns while earning you a free oil change and fresh wind-screen wipers every year?
Wruum provides a broad palette of simple tools which enables you to view, analyse and exchange your driving data at your heart’s content and for the pleasure of your wallet.
Wruum gets your car talking
Perhaps you didn’t know, but a lot of chit-chatting is going on under the hood of your car. While it’s not in the form of ordinary, interpretable communications, but instead digital and between computers, sensors and the like, it’s still very important and what makes your car work and hum (and perhaps even rattle) along so nicely.
Along the wires of your car is sent a lot of information regarding almost every aspect of how your car is functioning, the position of the throttle pedal, the temperature and barometric pressure of the surrounding air and much else.
Also communicated is information on periodic and permanent malfunctions of parts and components in your car. This information is exactly what your mechanic normally taps into with his/her special equipment and which you can’t normally see yourself in great detail.
Wruum changes this totally around as Wrumm continuously collects, analyses and renders information on how your car is actually performing when compared to others of the same make, model and variant – or event to completely different cars. Is your car underperforming, using more gasoline or more error prone than others like it? With Wruum you will know.
Also, Wruum collects and displays in-depth analysis of the errors detected and reported on the wires enabling you to be informed about the overall health of your car as well as the greater detail, enabling you to enter into a more qualified negotiation with your mechanic when something needs to be fixed.
Driving granny style but to no avail?
Most people in their late teens or early 20′s get the fortunate experience of getting a car, but very often with a penalty… in the form of expensive premiums from the insurance companies.
And let’s face it: many new drivers are not that experienced (and some even drive recklessly at times), and not getting their expenses met and generating a profit isn’t nice for any business, which is why insurance companies do a lot of hedging and often demand a high premium from especially young and old drivers.
However, Wruum enables you to negotiate better deals with your insurance company, provided that you actually drive sensibly.
Wruum analyses your driving data, generating a driving profile which helps you prove to yourself and to the insurance companies that you deserve a premium that to a larger degree should be based on the actual risk related to your concrete driving habits – instead of the premium being based almost entirely on hedging with basis in a wider and general profile based on age, gender, homestead etc. that very often is not in your favour.
Weighing in on the business model
Weighing in on the business model, Wruum is all about making drivers’ lives easier, more joyful and economically more rewarding.
Wruum is also rooted in the philosophy that data should be recognized as an important asset of any user of an IT-system.
Cars have indeed evolved into being IT-systems of their own, but data hasn’t yet been liberated and to a great degree not put to the service of the driver.
Wruum changes all this around by liberating the data and putting you in control of how you would like to use the data.
